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《LinkedIn商业客户社交网络使用教程》(Lynda.com LinkedIn Essential Training)[光盘镜像]

  • 状态: 精华资源
  • 摘要:
    主讲人Richard Colback
    发行日期2012年2月16日
    对白语言英语
    文字语言英文
  • 时间: 2012/03/11 22:20:27 发布 | 2012/03/12 01:11:47 更新
  • 分类: 教育  计算机 

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中文名LinkedIn商业客户社交网络使用教程
英文名Lynda.com LinkedIn Essential Training
资源格式光盘镜像
主讲人Richard Colback
发行日期2012年2月16日
对白语言英语
文字语言英文
简介

IPB Image

语言:英语
网址:http://www.lynda.com/LinkedIn-tutorials/essential-training/73285-2.html
类别:教程




Lynda.com 出品的时长2小时28分钟的LinkedIn商业客户社交网络使用教程,在这个过程中,Richard Colback演示如何使用LinkedIn世界上最大的专业人士社会网络的联系和业务网络。课程内容包括建立一个配置文件,提供和接受建议,管理组。此外,教程还包括最大化的就业招聘搜索和业务扩展的网上操作。

LinkedIn是一家面向商业客户的社交网络(SNS)服务网站,成立于2002年12月并于2003年启动。网站的目的是让注册用户维护他们在商业交往中认识并信任的联系人,俗称“人脉”(Connections)。用户可以邀请他认识的人成为“关系”(Connections)圈的人。Linkedin目前用户过亿,平均每一秒钟都有一个新会员的加入。其会员大约一半的成员是在美国,1100万来自欧洲。截至2010年第四季度,LinkedIn已经在全球200多个国家有横跨数百个产业,超过8500万的个人注册用户及超过500个企业用户,公司于2011年5月20日在美上市。

LinkedIn的作用
  通过关系网,用户可以:
  §管理并公开有关您的专业的信息;
  §查找并自荐给潜在的客户,服务提供商或推荐的相关领域的专业人士;
  §创建和进行项目合作,收集数据,共享文件;
  §找到商机,寻找潜在的合作伙伴;
  §志同道合的专业人士可在私下建立讨论组;
  §发现更广阔的人际连接,帮助拓展个人关系网,拓展工作和交易的范围;
  §张贴和分发工作职位信息,用以求职、招募、猎头行为等。

谁在用LinkedIn
  § 寻求人力资源的猎头和企业
  § 在特定人群做市场推广的机构
  § 主动求职者
  § 维护人脉关系的

LinkedIn是什么
  § 你可以了解朋友的工作动态
  § 你可以推荐或者被推荐工作机会
  § 你可以对感兴趣的公司进行背景调查
  § 你可以对感兴趣的员工进行背景调查
  § 可以搜索工作机会
  § 向你的朋友征询工作意见
  § 可以发起民意调查
  § 可以搜索具备特定技能、背景和经历的员工
  § 可以搜索具备特定技能、背景和经历的就业状况


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Topics include:

Joining LinkedIn
Building and managing a profile
Connecting with contacts
Selecting an appropriate network approach
Sending and receiving invitations and messages
Growing a network
Gaining insight on connections using network statistics
Managing a group
Seeking employment opportunities
Recruiting employees
Promoting a company's brand and services
Sharing information using applications
Keeping a profile relevant


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目录

Introduction
Welcome 01m 00s
How we recorded this course 01m 23s

02m 58s
1. Introducing LinkedIn What is LinkedIn? 02m 58s

05m 07s
2. Signing Up Signing up with LinkedIn 05m 07s

21m 14s
3. Reviewing the Key Parts of LinkedIn with a Finished Profile Learning the homepage 04m 43s
Understanding the importance of the Highlights section 02m 38s
Exploring the personal summary 01m 26s
Reviewing work experience and education 01m 31s
Working through additional profile information 03m 19s
Understanding the importance of connections 02m 42s
Looking at the power of groups 02m 14s
Understanding how companies use LinkedIn 02m 41s

10m 07s
4. Creating Your Profile Building your profile starting with the highlights 03m 15s
Adding your work experience and education 03m 16s
Using groups to add depth to your profile 01m 53s
Understanding the difference between a public and private profile 01m 43s

23m 39s
5. Managing Connections Understanding why connecting is powerful 02m 49s
Selecting an appropriate networking approach: Open vs. closed 02m 30s
Reviewing connection settings 03m 06s
Accepting and sending invitations and messages 04m 42s
Giving and receiving recommendations 04m 39s
Accepting automatic connection recommendations 01m 18s
Connecting via groups 02m 44s
Understanding what your network statistics mean 01m 51s

06m 36s
6. Being Part of a Group Finding the right groups for you 02m 12s
Joining groups and selecting options 03m 00s
Being mindful of etiquette and communication within groups 01m 24s

10m 05s
7. Starting Your Own Group Why start a LinkedIn group? 01m 29s
Defining groups 01m 43s
Selecting options 02m 50s
Building your group membership 01m 49s
Managing your group 02m 14s

20m 53s
8. Seeking Jobs Looking for jobs on LinkedIn 04m 28s
Reviewing the Jobs section 04m 38s
Accessing the job board in groups 02m 06s
Using keywords and skills in your profile 03m 18s
Following companies and getting job alerts 02m 54s
Monitoring your network stats to know where to make adjustments 01m 35s
Using additional options: Buttons, service provider listings, and paid options 01m 54s

05m 07s
9. Recruiting Employees Searching profiles to find suitable candidates 01m 45s
Understanding the etiquette for approaching candidates 01m 59s
Assessing references 01m 23s

06m 26s
10. Marketing Your Business Using Linkedin for business 03m 10s
Setting up a business profile 03m 16s

06m 47s
11. Getting Involved with Communities Asking questions and providing answers 04m 39s
Engaging through group discussions and news 02m 08s

20m 26s
12. Using Applications What are apps? 01m 36s
File-sharing apps 01m 08s
Blog apps 02m 53s
Personal interest apps 03m 22s
Business info apps 03m 39s
Presentation apps 02m 57s
Professionally focused apps 01m 07s
Mobile apps 03m 03s
Removing apps from your profile 00m 41s

05m 19s
13. Editing Your Profile Completing your profile 03m 43s
Editing your profile to stay relevant 01m 36s

01m 14s
Conclusion Next Steps 01m 14s

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: Lynda.com – LinkedIn Essential Training

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: DESCRIPTION

In LinkedIn Essential Training, author Richard Colback explains how to
network and engage with contacts and businesses using LinkedIn, the world's
largest social network for professionals. The course covers building a profile,
providing and receiving recommendations, and managing groups. Also included are
tutorials on maximizing employment and recruitment searches and extending a
business's online presence.

Topics include:

Joining LinkedIn
Building and managing a profile
Connecting with contacts
Selecting an appropriate network approach
Sending and receiving invitations and messages
Growing a network
Gaining insight on connections using network statistics
Managing a group
Seeking employment opportunities
Recruiting employees
Promoting a company's brand and services
Sharing information using applications
Keeping a profile relevant

http://www.lynda.com/LinkedIn–tutorials/essential–training/73285–2.html#nogo

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Interested in joining iNK ? We're currently looking to expand.

: Suppliers – Cisco / Microsoft Training
: Suppliers – Online Subscriptions – TestOut/Nuggets/PrepLogic etc..
: Suppliers – MCT Access MOC/Technet
: Suppliers – Often Buy Training/Subscriptions for yourself ?

Or if you feel you can contribute in other ways, please contact..

–––––> Email – inkme@hush.ai

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: RESPECT DUE

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